The Elite Negotiator™
WIN EVERY NEGOTIATION.
THE RIGHT WAY!
Understand how you negotiate. Develop your capabilities. Apply them when it matters.
UNDERSTAND
Discover how you negotiate. Identify your strengths, blind spots and opportunities to improve.
EXPLORE UNDERSTANDDEVELOP
Build the capabilities that matter through practical training and real-world exercises.
EXPLORE DEVELOPAPPLY
Turn preparation into performance with practical tools for every stage of negotiation.
EXPLORE APPLYWhy The Elite Negotiator™?
Built in business. Grounded in business reality.
The Elite Negotiator™ combines a structured negotiation methodology with the experience of an executive who continues to run businesses, lead teams and negotiate with customers and suppliers.
It connects three things that are too often treated separately: understanding your negotiation behaviour, developing your capabilities and applying them to real business decisions.
What Does THE RIGHT WAY Mean?
ACHIEVE YOUR OBJECTIVES
Deliver meaningful business results. Know when walking away is the better decision.
CREATE AND CAPTURE VALUE
Look beyond price and immediate concessions to find better ways of achieving your objectives.
PROTECT YOUR REPUTATION
Negotiate with integrity and credibility.
SECURE SUSTAINABLE AGREEMENTS
Reach agreements that can be implemented successfully.
“YOUR REPUTATION IS MORE IMPORTANT THAN ANY DEAL YOU NEGOTIATE.”
— Eugeniu D. Mihai
The Intellectual Foundation
Three internationally published books form the intellectual foundation of The Elite Negotiator™ methodology.
What International Business Leaders Say

“the most practical and accessible road map to effective negotiations that I have ever seen”
John E. Pepper Jr.
Former Chairman, President & CEO
The Procter & Gamble Company

“short and easy to read and yet full of wisdom with great real-life personal stories”
Dimitri Panayotopoulos
Former President & Vice Chairman
The Procter & Gamble Company

“Mr Mihai more than delivered on our expectations. His value for money was outstanding”
James Michael Lafferty
Former Chief Executive Officer
British American Tobacco Philippines

“the gift to explain the key success factors in an easy to absorb, entertaining and self-effacing way”
Marc Carena
Regional President
Mars Wrigley Europe, CIS, Turkey
Trusted by Leading Companies






















































Let’s Start a Conversation
Explore how The Elite Negotiator™ can help your team develop stronger negotiation capabilities.
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