One of the first lessons I learned when I joined Procter & Gamble was part of the "Effective Communication" training, and it was very intriguing at first: "You must always respect the New York Times rule". And while it's been some time since that training, what I see happening in business in the recent years makes be refer to this rule much more often that I thought (and frankly speaking, much more often than I wished)!To cut the long story short, the rule simply says: "If you feel comfortable seeing your picture on the first page of the New York Times newspaper together with what you SAID, DID or WROTE,…